Our UK Head of AV, Scott Measor, spoke to Campaign UK about whether digitally served ads could be the solution to the downturn in linear TV advertising for broadcasters and brands.

Thought Leadership

Published on February 15, 2024

Categories Thought Leadership

See related articles

Thought Leadership

From ethics to the environment, consumers’ values are shaping the future of marketing - Dan Coleman talks about how marketers can connect effectively with their audiences by aligning their values and beliefs

Thought Leadership

From ethics to the environment, consumers’ values are shaping the future of marketing - Dan Coleman talks about how marketers can connect effectively with their audiences by aligning their values and beliefs

It’s the thought that counts: what brands and agencies need to get right this Christmas